Italian IA Summit

I never really had time to post a follow-up post to the Italian IA Summit, so here are some quick thoughts.

  1. They managed to make it a free event, and there were lots of people. Free is good.
  2. UX and IA are happening in Italy, there are half a dozen small companies doing it, it seems.
  3. On the other hand, traditional clients have no idea what IA and UX mean.
  4. The Italians are great hosts.

I wish I had time to write a more extensive post.

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