Indeed: “I mean, for fuck’s sake. Who are these guys? […] One could just as easily say “If I had two hours a day to market my blog, it probably means I’m missing two hours of sleep, and that’s what I would use it for.” Because, well. That’s what I would use it for.”

The problem with marketing is twofold:

1. It kind of works.
2. It sucks your soul dry, which in turn limits its effectiveness.