Sam Ruby: Actually innovative: “If youâre working for an actually innovative startup, please consider thinking about i18n, unicode, and all that jazz. Actually, do more than consider it. Just do it. Not everyone speaks English, and thereâs no reason to restrict âWeb 2.0â? (thereâs that involuntary shudder again) to English speakers.”
Totally disagree. i18n is extremely resource intensive. Everything being equal, the startup that iterates on the English product will easily beat the one that doesnât iterate on the multi-lingual product.”
It depends. I18N can let you win over a lot of markets the other guys are ignoring. Big deal.