The 1 Percent Solution?: “Four

The 1 Percent Solution?: “Four major online publishers: a renowned pure-play content site, two major newspapers with very successful free sites, and one of the world’s major financial dailies. Each has great marketing and promotional power. Each spent 4 to 18 months trying to convert users into paying subscribers for traditional content. Each converted no more than 1 percent.” (Via Webword)

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